Are you looking for new ways to market your book? Would you like to share your story with a wider audience? Have you wanted to make a book trailer but thought it was too expensive or complicated? Lots of authors find the idea of making a book trailer daunting. But with just a few simple tools, and programs like Animoto or IMovie, you too can make book trailers that shine.
Step 1: Think of your elevator pitch. How can you condense your story into just a few sentences? Write them out.
Step 2: Download IMovie, other movie making software, or subscribe to a service with built in templates like Animoto which is just a few dollars each month.
Step 3: Make a file of photos that convey the mood of your book.
Step 4: Begin to add photos and captions to the templates.
Step 5: Watch your movie, make changes to scenes that feel off.
Step 6: Share on social media.
Here’s my first attempt with an Animoto template.
I like how it conveys the book in a gentle way. However, it didn’t have quite the excitement I wanted.
So with my second novel, I went back to the drawing board. How?
- I took my book cover and cropped a a few elements to make multiple images like this:



2. I browsed through the Animoto templates. I watched dozens until I found one that felt right for me.
3. I began to drop in photos with captions, watching the video multiple times with the preview button until it felt right.
Here is the final product.
I was pretty jazzed about how it came out. Not to mention how friggin’ fun it was to create in a new medium.
I hope you all enjoy making book trailers a much as I did!
About Laurie: The author of the recently released Finding Joy as well as The Pharaoh’s Cry, Portal Shift, Kidnapped Smile, and Dragon Sky of the fantasy series The Artania Chronicles, and Forests Secrets. Laurie Woodward is also a screenwriter who co-authored Dean and JoJo: The Dolphin Legacy. Her poetry has been published in multiple journals and anthologies and she was a collaborator on the popular anti-bullying DVD Resolutions. Bullied as a child, Laurie is now an award-winning peace consultant, poet, and blogger who helps teach children how to avoid arguments, stop bullying, and maintain healthy friendships. She writes on the Central Coast of California. More about her work can be found at Author Laurie Woodward — Next Chapteria.net